Ebay

The creative team set out to create an innovative internal tool that would inform everyone across the eBay internal team. In this space we utilized deep understanding and digital best practices to spark curiosity of new technologies. The overall task was to create a fully-customized brand management tool and training platform for eBay. In order to tell this brand story, I developed the “map,” a visual language based off of complemented eBay’s mosaic style guide. We mapped out every beat of the experience, working closely with the strategy team to define every chapter, source every image, write every article, and design the interactive elements, including quizzes, graphs and videos for them to use internally.